Job Description

We help the world run better

Our company culture is focused on helping our employees enable innovation by building breakthroughs together. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.Apply now!

PURPOSE AND OBJECTIVES

The Head of Marketing is a position that bears responsibility and accountability for driving business results and organisational effectiveness. We are looking for an experienced, enthusiastic, collaborative integrated marketing expert. You will lead the development and implementation of SAP\'s UK and Ireland marketing strategy for increased awareness, thought leadership, demand and revenue growth, and customer lifecycle management as well as loyalty. You are expected to drive innovative audience focused marketing from strategy to execution with an adequate mix of push and pull tactics. Additionally, you will oversee evolving and motivating a best-in-class Marketing organisation as well as of engaging with internal and external stakeholders on various levels, leaving a strong footprint as a thought leader in the market.

What You\'ll Do

As the Head of Marketing UK and Ireland, the UKI marketing team will report into you. You will report into the VP Head of Marketing EMEA North and be a member of the Marketing EMEA North leadership team. In addition, you work in close cooperation with the field leadership team. You will be:

• Leading the development and implementation of innovative marketing strategy and programs in partnership with Sales to meet revenue and pipeline targets in UKI and position Marketing as a business partner and vital source of demand
• Ensuring that persuasive, consistent and concise positioning occurs throughout all marketing programs within the customer segment/industry/line of business/SAP solution/market unit to position SAP as the preferred partner in digital transformation.
• Creating and communicating goals, objectives and key performance indicators for all marketing initiatives and ensuring that return on investment is achieved.
• Effectively managing the marketing budget and making decisions regarding investment levels for targeted customer segment, industry, solution or market unit opportunities.
• Engaging with the UKI market unit Leadership Teams (Managing Director, COO, Sales Heads, etc) to align on prioritisation, progress, action items to improve performance and consistency with business strategy and go to market.
• Building productive and influential executive relationships with internal and external constituents - acting as thought leader in the market engaging with PR, analysts and influencers to advance SAP\'s reputation in the region.
• Leading the team to operational excellence ensuring scale, leveragability, best practice definition, continuous learning and ensure the transition from strategy to deliverable.
• Building and evolving a high performing modern marketing team with complementary strengths

EDUCATION AND QUALIFICATIONS / SKILLS AND COMPETENCIES

• Strong skills related to people development, trust building, empowering, motivating and developing teams.
• Coaching and mentoring experience
• Strong marketing skills, esp. proven track record in data driven (performance) marketing and proven business results in demand generation and pipeline progression
• Experience in managing teams and working in a complex, matrix-based and collaborative organisation setting.
• Recent experience and broad knowledge of business drivers and dynamics of the UKI marketplace and IT ecosystem
• The candidate must be a \xe2\x80\x9cheavy hitter\xe2\x80\x9d with demonstrated capability to drive vision to execution
• They should thrive in a demanding, quick turnaround environment where change is a daily reality.
• Must have experience in managing budgets effectively across multiple departments, setting up effective metrics and business processes.
• Strong grasp and proven record of successful interaction with both creative aspects of business and technical implementation and tactics of operations.
• Track record as a thought leader and influencer in physical or virtual communities.
• Excellent communication, negotiation, stakeholder management and presentation skills.
• Experience in the High Tech and/or fast-paced subscription business is preferred
• Proven track record of successful transformation and change management to impact revenue and transform brand and customer experience.

WORK EXPERIENCE

• Minimum of 10 years of business experience with an emphasis on transforming a marketing organisation (tactics, processes, systems, people).
• Senior working experience in complex, fast-paced matrix environments
• Relevant software / technology industry or subscription based (also B2C) industry knowledge preferred

• Excellent business-orientation, strategical and analytical skills combined with a focus on execution and results

Meet The Team

The UKI Marketing team is made up of diverse, multi-talented individuals who drive a One Team mentality and who thrive to make an impact in an inclusive culture.

We build breakthroughs together

SAP innovations help more than 400,000 customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with 200 million users and more than 100,000 employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, we build breakthroughs, together.

We win with inclusion

SAP\'s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the . Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 374869 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Management | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid.

Requisition ID: 374869

Posted Date: Jun 16, 2023

Work Area: Marketing

Career Status: Management

Employment Type: Regular Full Time

Expected Travel: 0 - 10%

Location:

Middlesex, GB, TW148HD

Job alert

The key to SAP\'s success? Our people.

We grow. We lead. We innovate - together! We believe that the difference between success and failure is a great team. As colleagues, we support, challenge, and inspire one another every day. We\'re results-driven and ready to go the extra mile for our customers. We all work from different places dealing with different challenges and opportunities. But our goal is mutual. We build breakthroughs, together.

Driven by innovation? It\'s in our DNA.

At SAP, innovation is more than just developing top-notch software - it\'s creating technologies that open up new possibilities. As a cloud company we are future-proofing our customers\' business and building systems that provide a foundation for growth and innovation. We know this doesn\'t happen by accident, so we provide a working environment that promotes free thinking, bold ideas, and collaboration. Of course, having the resources and expertise of a major global organization helps too.

Got ambitious goals? Achieve them - at SAP.

Stay relevant, agile, successful. SAP\'s robust portfolio of learning and development offerings helps you unlock your potential, stay ahead of technology and accelerates your career. At SAP, we want to make sure our employees are happy, healthy, fulfilled, challenged - and working towards their individual career goals.

SAP