Responsible for the competitive analysis, research, data, and innovative packaging to grow ARR. You will be responsible for understanding the value of our current offerings and maximizing new and existing ACV to help grow Tungsten Automation Corporation recurring revenue business. Additionally, you will be responsible for pricing and packaging for new offerings that come to market (new product tiers, data offerings, etc.) as well as updating pricing for existing products.
Key Responsibilities:
Develop a cohesive company-level approach to pricing & packaging, including overall portfolio design and segment-specific pricing strategies.
Accelerate revenue growth through the end-to-end ideation and execution of product monetization strategies across a product portfolio
Conduct customer research and collecting customer insights to inform product pricing and packaging strategies, including bundling
Analyze data (e.g., usage, transaction, customer data) to inform key business trends and strategic decisioning at the executive level
Work cross-functionally with Product Marketing, Product, Finance, BizOps and GTM teams to bring products to market that are aligned with pricing and packaging long-term strategy
Collaborate with senior leadership to refine pricing strategy over time including setting annual pricing strategy and facilitating quarterly pricing updates
Design & lead qualitative and quantitative sales and customer research to test strategy hypothesis on pricing & packaging
Conduct market research on competitors in similar and adjacent markets to inform pricing and packaging strategy
Persuasively communicate your findings and recommendations to all levels of management through clear presentations and mastery of the qualitative factors that complement your analyses
Define and lead initiatives to simplify and improve pricing structure for Sales, Partners, and Customers
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