Job Description

Social Media & Video Content Executive

Location: Nottingham (Office Based)
Reports To: Head of Marketing
Salary: 26,000 - 28,000

About MuscleFood

At MuscleFood, we're on a mission to make healthy eating easier for everyone. From high-protein ready meals to fitness-friendly snacks, our products are helping people fuel their goals. As we expand our reach across social and digital, we're looking for a creative, proactive talent to help us lead that charge.

Role Overview

We're hiring a Social Media & Video Content Manager to own our organic content strategy for Instagram and Facebook, while also producing engaging video content for all digital channels - including Meta, TikTok (video only), YouTube Shorts, Paid Ads, and on-site.

This hybrid role is ideal for a well-rounded creative with strong experience in both social media management and video content creation. You'll be the bridge between our brand storytelling and the content that drives engagement and conversions across channels.

Key Responsibilities

Social Media Management - Instagram & Facebook

Lead day-to-day management of Instagram and Facebook channels Build and maintain a strategic content calendar in line with brand, product and seasonal campaigns Manage community engagement - reply to comments, monitor DMs, and foster conversation Stay on top of platform updates, trends, and competitor content to guide innovation Collaborate with the paid media team to optimise organic content for ads when required Monitor and report on key metrics including engagement, reach, growth, and sentiment

Video Production - All Digital Channels

Plan, film, and edit short-form video content to be used across TikTok (video only), Meta, Paid Ads, YouTube Shorts, and on-site Work with internal stakeholders to develop briefs and execute video campaigns Translate brand and product messaging into compelling video stories Manage end-to-end production - shooting, editing, sound, lighting (with support where needed) Optimise content based on platform best practices (length, format, captions, hooks) Repurpose footage for multiple placements and formats Maintain a content archive for reuse and seasonal planning

Reporting & Collaboration

Report monthly on content performance, engagement, and reach across Instagram and Facebook Analyse content effectiveness to continuously optimise the social strategy Collaborate with the creative, trading, and paid teams to align messaging and campaign focus Support broader brand and product campaigns with agile, reactive content when required

The Person

2+ years in a similar hybrid role or across both social media and video content creation Proven experience managing Instagram and Facebook brand accounts Skilled in filming and editing content for digital and social platforms Creative mindset with strong attention to storytelling, pacing, and platform trends Confident self-starter who can plan, shoot, and deliver content independently Strong communication skills and a good eye for brand tone Bonus: Familiarity with TikTok video content, even if not managing the account itself Bonus: Experience in ecommerce, health, or fitness brands

What We Offer

25 days holiday + bank holidays Monthly food vouchers Career development in a content-led ecommerce business Real creative ownership and the opportunity to grow with the brand
Job Type: Full-time

Pay: 26,000.00-28,000.00 per year

Benefits:

Casual dress Discounted or free food Employee discount Free parking Gym membership On-site parking
Schedule:

Monday to Friday
Experience:

Social media management: 2 years (preferred) Video editing: 2 years (preferred)
Work Location: In person