Job Description

Social Media Manager \xe2\x80\x93 Wakefield - \xc2\xa328k - \xc2\xa332k + benefits Our client is an authorised stockist of hundreds of skincare and beauty brands, they are in the unique and fortunate position to be able to offer customers a completely bespoke service with the very best and most effective products tailored to their skin concerns, skin goals, and budget. Due to continued growth and expansion they are now looking to recruit a Social Media Manager. Reporting to our Content Marketing Manager and working across the Group, our Social Media Manager will be responsible for managing, growing and revolutionizing our clients current and new social media channels for both their online shop and business. You will be in charge of implementing a clear and innovative social media strategy that pushes the boundaries and makes our client stand out. You will be savvy about the latest social tricks and trends, you will manage the creation and production of all social media content including video and livestreams, etc. Responsibilities Include: \xc2\xb7 Developing and implementing our clients social commerce strategy and continuously improving the performance across all key metrics \xc2\xb7 To produce a range of social content our clients online shop and business \xc2\xb7 Producing social content to support tactical campaigns and key trading events \xc2\xb7 Developing social media content to support new brand and product launch campaigns. \xc2\xb7 Creating educational social content to support the launch of key online initiatives. \xc2\xb7 Creating community-driven social content that is specifically targeted to certain audiences and channels to attract new customers. \xc2\xb7 Scheduling all content for both online shop and clinic across our existing social media channels including Facebook, Instagram, TikTok, LinkedIn and YouTube and Pinterest. \xc2\xb7 Working alongside our in-house Paid Social team to produce targeted and paid-specific social content to support campaigns. \xc2\xb7 Researching, identifying and developing ongoing relationships with new social influencers and brand ambassadors to work with. \xc2\xb7 Creating social media content briefs for all planned paid influencer activity across all channels. \xc2\xb7 Contributing to new social media content ideas in monthly and quarterly planning sessions. \xc2\xb7 Providing monthly social media reporting across all channels to the wider management team. \xc2\xb7 Working alongside our clients external PR agency to head up social activity for all creative campaigns. \xc2\xb7 Managing social media coverage during key offline company activities including influencer events, photoshoots, and PR launches. \xc2\xb7 Monitoring new social trends within the beauty and wider industries to produce reactive, viral-worthy content across all social media channels. \xc2\xb7 Launching and cultivating our community programme, through turning existing customers into brand advocates which provide ongoing support and guidance \xc2\xb7 Working alongside our brand partners to provide input and strategy for all affiliated social activity. Experience Required: \xc2\xb7 Experience in a Social Media Manager role \xc2\xb7 Experience in growing followers, engagement and sales from multiple social media channels; Facebook, Instagram, TikTok, YouTube, Pinterest \xc2\xb7 Extensive knowledge in implementing social media strategies to achieve growth \xc2\xb7 A creative and innovative thinker who has the potential to create viral-worthy social campaigns \xc2\xb7 Ability to analyse and present social media channel performance \xc2\xb7 Proactive and ability to make a difference \xc2\xb7 Positive attitude with a high level of motivation and initiative who is seeking to grow professionally Desirable: \xc2\xb7 Experience working within the beauty industry \xc2\xb7 Experience in launching and growing a TlkTok shop \xc2\xb7 Understanding of the beauty industry and buying motivators \xc2\xb7 Retail experience Keywords \xe2\x80\x93 social media, social media manager, Facebook, Tik Tok, TikTok, YouTube, Pinterest, media, social media channels, viral, social campaigns, social media campaigns, key metrics, PR, PR launches, photoshoots, events, influencers, influencer events, ecommerce, online shopping, beauty, skincare, motivators, retail, content, social media content, paid search, creative campaigns, SEO, PPC, paid social media, social activity, paid social, Instagram, videos, livestreams, Wakefield, West Yorkshire, Yorkshire```
Duties:
- Develop and implement social media strategies to increase brand awareness and engagement
- Create and curate engaging content for various social media platforms
- Manage social media accounts, including scheduling and publishing posts
- Monitor social media trends, tools, and applications and apply them to improve social media presence
- Analyze social media data and generate reports on key metrics
- Collaborate with cross-functional teams to ensure consistent messaging across all channels
- Stay up-to-date with industry best practices and emerging trends in social media Experience:
- Proven work experience as a Social Media Manager or similar role
- Excellent knowledge of social media platforms, trends, and best practices
- Strong written and verbal communication skills
- Experience in content creation and curation
- Familiarity with social media management tools and analytics platforms
- Ability to analyze data and generate actionable insights
- Creative thinking and problem-solving skills
- Strong organizational and time management skills Skills:
- Public relations: Ability to build relationships with influencers, respond to customer inquiries, and manage online reputation.
- Social media management: Proficiency in managing social media accounts, scheduling posts, analyzing data, and implementing strategies. This is an exciting opportunity for a talented Social Media Manager to join our team. If you have a passion for creating engaging content, building brand awareness, and driving audience engagement through social media, we would love to hear from you. Apply now!
``` Job Types: Full-time, Permanent Salary: \xc2\xa328,000.00-\xc2\xa332,000.00 per year Benefits:

• Company pension

• Day shift
• Flexitime
• Monday to Friday