We are seeking a dynamic and creative Social Media Specialist to join our team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. The ideal candidate will have a strong understanding of public relations and social media management, enabling them to create compelling content that resonates with our target market.
Duties
Develop, implement, and manage social media strategies across various platforms to increase brand awareness and engagement.
Create engaging content tailored to each platform, including text, images, and videos that reflect the brand's voice and values.
Monitor social media channels for trends, feedback, and engagement opportunities, responding promptly to comments and messages.
Collaborate with the marketing team to align social media campaigns with overall marketing objectives.
Analyse performance metrics to assess the effectiveness of social media initiatives and adjust strategies accordingly.
Stay updated on industry trends and best practices in social media and public relations to ensure innovative approaches are utilised.
Assist in managing public relations efforts by crafting press releases and engaging with media outlets as needed.
Experience
Proven experience in social media management or a related field is essential.
Strong understanding of public relations principles and practices is highly desirable.
Excellent written and verbal communication skills, with an ability to create compelling narratives for diverse audiences.
Familiarity with social media analytics tools to track performance metrics effectively.
Creative mindset with a keen eye for detail and design aesthetics.
Ability to work collaboratively within a team environment while also being self-motivated.
Join us as we strive to enhance our online presence and connect meaningfully with our audience through innovative social media strategies!
Job Type: Part-time
Pay: 16.00-18.00 per hour
Expected hours: 16 per week
Additional pay:
Bonus scheme
Performance bonus
Benefits:
Casual dress
Discounted or free food
Employee discount
Health & wellbeing programme
Referral programme
Work Location: In person
Expected start date: 21/05/2025
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