Job Description

We are seeking a creative and dynamic Content Creator and Social Media Assistant to join our team. In this role, you will be responsible for producing engaging and compelling content across various social media channels, developing social content strategy and activations, monitoring performance, and creating and scheduling content across multiple social channels. Your primary goal will be to enhance our brand presence, attract and engage our target audience, and play a pivotal part in the brand marketing team.

Reporting into the Brand Manager / Senior Social Media Executive the role is carried out in support of the overall marketing strategy and goals. This involves closely liaising with the creative and brand team to ensure content is social-first and in keeping with our brand identity.

Your Team:

We\xe2\x80\x99re boohoo, and we\xe2\x80\x99re a brand on a mission. We want to be everything for fashion, for everyone. Customers count on us for the latest trends, collections and inspiration so they can have the wardrobe of their dreams. But we care about more than just fashion. We champion wellbeing and sustainability too. Dropping over 500 new products a week means our customers have choice, can look their best, feel confident and be empowered.

Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we\xe2\x80\x99re not afraid to be brave. Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

Requirements

• Content Creation: Develop high-quality written, visual, and multimedia content that aligns with our brand\'s voice and values.
• Coordinate content across all social media channels: including scheduling posts, monitoring interactions, and responding to comments and messages in a timely and engaging manner.
• Assist with generating creative ideas for social first-content including campaign assets, real-time videos and copy.
• Assists Senior Social Media executive with campaign projects, events, and community management.
• Proactively interact with our online community, build relationships with followers, and participate in relevant discussions to foster a loyal and active audience.
• Collaborate with the marketing team to develop and execute content strategies that promote our products and campaigns effectively.
• Stay updated with the latest social media and content marketing trends, analyse performance metrics, and implement insights to optimise content and engagement strategies.
• Monitor competitor activity and social trends on a weekly basis to ensure brand remains relevant.
• Ensure that all content aligns with our brand guidelines and maintains a consistent tone and style across platforms.
• Analyse and report on success on a weekly, monthly and seasonal basis including future recommendations to test.
• Implement basic SEO techniques in content creation to improve organic reach and visibility.

More about you:

• Passion for creating content
• Organised and process-driven approach to work
• Proficient understanding of Social Media platforms in particular: Instagram, Youtube, Tiktok and Threads
• Highly organised and motivated with the ability to constantly multi-task
• Excellent time management, writing ability and attention to detail
• Fluent, clear and articulate in communication with the ability to convey interest and enthusiasm
• Strong eye for imagery and video aesthetic

• Self-motivated, reliable, enthusiastic, happy to get involved in a variety of activities

• Team player able to work with teams across the business
• Required to travel to Events at our London Office Location, potential for international travel

Benefits

We\xe2\x80\x99ve set our sights on dominating the global e-commerce fashion market, and because we\xe2\x80\x99re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.

• You\xe2\x80\x99ll get the opportunity to take part in our various share schemes
• Core hours enable you to flex your working times around your needs on an ad hoc basis with hybrid working
• Benefits that support your health and wellbeing
• There\xe2\x80\x99s up to 40% discount off our all of our brands
• Our social calendar? Next level
• With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work

#LI-JA1 #social #content #creative #LI-HYBRID

Boohoo