Work with the Retail Communications Manager to deliver the highest level of Retailer communications to all CSG Retailers and the Business Development Teams. Liaise with key stakeholders in all business areas to create timely communications aligned with the communications plan.
Responsibilities
:
Newsletters
Build content for weekly newsletters for Costcutter/Best One/Bargain Booze and Corporate stores.
To include:
Create and print weekly sales-driving flyers to promote presells and sales-activities
Collate trading updates/product and Promotional updates
Highlight Insights and feature the resulting sales opportunities.
Include timely operational content.
Email
Produce and send sales driving/operational/planned/emergency and ad-hoc email communications when required. Review information provided for onward communication to ensure that it is retailer-facing.
WhatsApp
Supplement email communications with WhatsApp messages to update sales team members when required.
Websites - Activhub and Bargain Booze Portal
Identify articles from the Weekly newsletters to be uploaded as news stories
Update DTS Supplier information on a weekly basis.
Create/upload new pages, banners and messages and become the departmental expert for the SiteCore/Portal system.
Regularly review the website for content that has not been updated - liaise with the functional owner to ensure content is replaced/removed.
BD Team Communication
Collate and write updates for the weekly BD Team update email
Administration
Manage the weekly updating of the Retailer and internal communication distribution lists.
Collate weekly reports on readership levels.
Review hard bounces and unsubscribers each week - liaise with BD Team to re-engage retailers.
Campaign Management
Effectively execute communication campaigns to maximise impact with our retailers. Help drive the delivery of retailer communications and establish and track metrics to measure success.
Support on the delivery of the retailer communication plan.
Qualifications
Previous experience in a communications/marketing role.
Excellent written skills and an eye for detail
A good understanding of the Bestway Retail business at all levels
Team player but be able to work on own initiative
Maintain high levels of accuracy and detail
Good working knowledge of Microsoft Office, particularly Word, PowerPoint, and Excel
Key Performance Indicators:
Accurate, retailer and BDM team-facing regular communications are issued on time as per the framework schedule
Emergency communications issued in a timely manner.
ActivHUB content kept current and up to date at all times.
An email address is held on file for every Bestway Retailer
Email databases are kept up to date within the email marketing client.
Readership reports are provided on time
Job Type: Full-time
Benefits:
Employee discount
Free parking
On-site parking
Schedule:
Monday to Friday
Work Location: In person
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