Job Description

Senior PR and Communications Manager

Reports to: Marketing Director

Location: Hybrid remote / London (Shoreditch)

Hours: Generally Mon-Fri 09.30 \xe2\x80\x93 17.30, though we are happy to talk about flexible working.

Salary: \xc2\xa342,000 - \xc2\xa345,000 depending on experience.

About D&AD:

D&AD is a not-for-profit creative organisation that stimulates, enables and celebrates creative excellence through world-class awards, masterclasses, inspirational content, events and new talent programs.

We believe that great creative work drives better outcomes, and that creative excellence is achieved through a diverse, inclusive, sustainable industry, making work that\'s relevant and representative of the communities it serves. Therefore everything we do is designed to support these values and serve the commercial creative industries to be fairer, more inclusive, and more robust to make excellent, impactful work.

You\xe2\x80\x99ll participate in a company culture that fosters creativity, collaboration, equity and innovation, with an active social calendar, wellness program, DEEI initiatives and professional development support.

Job Objectives:

With game-changing brand and digital transformation on the horizon to enable D&AD to serve more creative individuals and businesses globally than ever before, we are looking for a Senior PR and Communications Manager to make D&AD the most authoritative, sought-after platform in the commercial creative industries of advertising, design, digital, production and media.

Reporting into the Marketing Director, the successful candidate will find innovative ways to communicate D&AD\xe2\x80\x99s brand story through earned media, tapping into wider news agendas and conversations within cultures that are most meaningful and relevant to D&AD\xe2\x80\x99s audiences and brand.

Key responsibilities:

Deliver innovative earned media strategies and disruptive PR campaigns with local adaptations to make D&AD famous and respected amongst creative professionals and emerging talent globally

Build and foster key relationships with media, digital influencers, publicists and VIPs on behalf of the brand

Make D&AD the essential, authoritative commercial creative destination and first point-of-call for journalists

Engage D&AD in trending topics through both UK and international press for design, advertising, marketing, digital, and Gen Z communities

Land larger broadcast, national and digital media stories to elevate D&AD\xe2\x80\x99s reputation and reach new audiences

Build strong relationships with industry and mainstream media platforms, securing consistent positive press coverage through ongoing active storytelling and provocation

Promote and respect core brand values and work closely with other stakeholders of the Marketing team to deliver integrated campaigns and activations

Analyse and generate insights from digital listening tools, brand research and media monitoring platforms to evaluate success and drive future decisions

Write, distribute and follow-up on press releases, manage our press contact database and schedule interviews

Organise media events, and manage media attendance at D&AD events

Manage external PR partners, suppliers, collaborators and contractors

Manage crisis communications with the support of Marketing Director and D&AD senior leadership team

Skills/experience

Minimum of 8+ years hands-on experience planning and implementing global media, PR and external comms strategies at brand level

An established international network of existing journalists and contacts in the creative media space

Excellent knowledge of the creative industries, particularly agencies and studios within the advertising, design, digital and production worlds, as well as the media who cover them

A thorough understanding and working knowledge of digital media, current trends strategies

Proven ability to network with senior industry leaders and press

Understanding of social media relations and digital PR including SEO and link building

Excellent editorial skills, written and oral communication skills

Experience supporting, briefing and media-training spokespeople

Ability to juggle multiple complex projects, manage priorities and to tight deadlines

Experience coordinating and editing thought leadership, writing press releases, organising press briefings and compiling press packs

Experience evaluating and analysing PR and media results using digital PR tools

Additional, preferred skills:

Fluency in any of the following languages a bonus: Brazilian Portuguese, German, French, Mandarin, Japanese

D&AD is committed to diversity, equality, equity, inclusion and respect for all. Providing a work environment in which all employees are treated with fairness, respect and dignity and which is free of discrimination, victimisation, bullying and harassment. At D&AD we are interested in every individual bringing their \xe2\x80\x98Whole Self\xe2\x80\x99 to work and this includes you! Please email vanessa.knight@btinternet.com to let us know if you need any reasonable adjustments to be made for any part of the recruitment process.

In order to comply with the Prevention of Illegal Working, Immigration, Asylum and Nationality Act, you will need to provide appropriate documentation that proves that you are eligible to work in the UK.

Due to the number of applications we receive, we regret that you will not be contacted unless you are shortlisted for an interview. If you have not heard from us within three weeks of the closing date of your application you should assume that you have not been successful on this occasion.

Our privacy statement can be viewed on the D&AD careers page.

D&AD is dedicated to creating a fairer, more diverse future for the creative industries and is strongly committed to building a culturally diverse workforce. We welcome applications from all individuals.

D&AD