Job Description

The Role

We're seeking a skilled Senior Email Marketing Executive to apply their abilities to our client and internal email communications. Working closely within the Digital Marketing Team, you'll manage campaigns from build to send, ensuring best practices and delivering measurable achievements. You'll also be instrumental in refining our automated audience journeys and providing valuable insights through performance analysis.

Our Customers

Our customers are companies that provide early talent schemes, including apprenticeships, internships, and placements. We help them fill these roles through advertising to our talented, engaged, and diverse student community.

Our Audience ?

Our audience is young people aged 13-24, comprised of mostly school leavers and university students. Our mission is to inspire those young people to take the first steps in their careers.

Core Responsibilities

Execution of all platform client email campaigns from build to send and ensure their quality is best practice and of the highest standard possible
Assist in managing the strategy of email communications to the different Higherin audiences outside of onboarding and nurturing programmes


Monitor, analyse and report on email performance across the business, including onboarding and nurturing automations


Work with the Customer Success Team to advise on email targeting for client campaigns
Management of lists and segments, utilizing tools such as Listbuilder and Dotdigital
Act as the guardian of the client email booking process, working with stakeholders to execute campaigns and suggest improvements
Keep up to date with current trends in email marketing and how they could be applied to Higherin
Assist in B2B marketing email campaigns using Hubspot

You are right for this role if you...

Have a minimum of 2 years' experience in Email Marketing Are a proactive collaborator Are adept at spotting improvements to systems and processes Have a good understanding of the English language (both spoken and written) Have the following skillset:

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Analysis -

The ability to gather relevant information, notice relationships between different pieces of information, reason from cause to effect and generate effective solutions to practical problems.

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Business Awareness -

An understanding of the processes and issues relevant to one's job. This ranges from job knowledge to an appreciation of complex internal and external business issues/trends.
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Communication -

The ability to speak and write so as to be clearly understood by others, using appropriate vocabulary, grammar and style.
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Organising Work/ Project Management -

The ability to marshal and manage resources (people, funding, materials and support) to achieve a project or task. Able to manage own time efficiently and to handle multiple activities in parallel to accomplish the goals.
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Relationship Building -

The ability and willingness to develop and exploit a range of productive relationships both inside and outside the team.
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Technical knowledge/ Professional Expertise -

The ability and motivation to apply and develop one's own professional knowledge and to share this expertise with others.

Amazing (but not essential) if...

You have experience with creating and managing email automations You have Hubspot experience You have Dotdigital experience

Hybrid working

We have a hybrid work set-up, whereby you'll be expected to work from our office in Brixton a minimum of 2 days per month, with more time encouraged. If you need more flexibility than this, please let us know.

Salary

Up to 35,000 per annum depending on experience.

Application process

First stage -

30 minute video interview

Final stage -

1 hour interview with task


All candidates must have proof of right to work in the UK. We cannot provide visa sponsorship for this role.


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