Job Description

DESCRIPTION

Please note: This role is a 12 month fixed term contract.

The Cross Channel Marketing XCM Team is looking for a smart, experienced, results-oriented marketing professional to lead EU Retail advertising. If you\'re a brand or retail marketeer with comms experience and are passionate about making advertising then please do apply.

The Senior Campaign Manager, will be responsible for owning and developing measured, scalable and breakthrough integrated communication strategies, plans and campaigns for key EU and potentially global initiatives. They will leverage key customer, business, creative and media insights to craft, execute and steward integrated communications plans with clear objectives, strategies and deliverables. They will own the development of integrated campaigns guided by the plans they\'ve set forth, working closely with creative, media and channel partners from ideation through execution, and partner with research, media, onsite, measurement and insights teams to develop testing and learning plans, understand the performance of their work and leverage learnings to inform future work. The Senior Campaign manager will work closely with creative, media, project management, PR and onsite partners, in addition to business and country stakeholders. They will drive EU wide campaign work, while identifying opportunities for strategic localization.

The ideal candidate is passionate about customer insight, able to synthesize inputs into clear strategies, experienced in engaging and inspiring cross functional teams and driving collaboration and has proven ability to lead multi-channel campaigns driving customer acquisition and engagement. They are interested in working in a Global organisation, a proven problem-solver, have strong attention to detail and are able to flex between thinking big and diving deep.

Responsibilities include the following:

\xc2\xb7 Ownership of the integrated communications brief & plans; oversight of all aspects of the campaign process from strategy to ideation to execution to measurement; Focus is more strategic than execution.
\xc2\xb7 Lead the development of fully integrated Retail/Trading campaigns, leading and driving collaboration with a sizeable team of cross-functional partners, inclusive of business, onsite, project management, paid media, creative, PR, and beyond.
\xc2\xb7 Work in partnership with research & insights teams to design learning agendas and measurement for integrated communications plans;
\xc2\xb7 Partner closely with key business partners on initiative strategies and plans;
\xc2\xb7 Develop and manage relationships with key country partners, developing a deep understanding of country goals, strategies, insights and opportunities, working with country leads on the development of integrated plans and work, and partnering closely on future planning;
\xc2\xb7 Manage multi-marketplace creative asset development & delivery;
\xc2\xb7 Lead integrated communication plan and campaign meetings and reviews with senior leaders & stakeholders and global partners; manage multi-market creative asset development & delivery.

We are open to hiring candidates to work out of one of the following locations:

London, GBR

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience
- 7+ years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience building, executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages
- Experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements

PREFERRED QUALIFICATIONS

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need an adjustment during the application and hiring process, including support for the interview or onboarding process, please contact the Applicant-Candidate Accommodation Team (ACAT), Monday through Friday from 7:00 am GMT - 4:00 pm GMT. If calling directly from the United Kingdom, please dial +44 800 086 9884 (tel:+448000869884). If calling from Ireland, please dial +353 1800 851 489 (tel:+3531800851489).

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