Job Description

This client is a top 5 tech giant and owner of some of the world\xe2\x80\x99s most popular social media platforms and instant messaging apps, connecting billions of people across the globe.

Our client seeks an experienced Product Marketing Manager to join our Product Marketing team, who is passionate about identifying and building solutions to help people connect with businesses through our messaging products. In this role you will be focused on developing a deep understanding of the eCommerce and advertising landscape to inform our product monetization and go-to-market strategy. This role will play a key part in growing our Commerce and advertising product portfolio to helps businesses grow.

You will work closely with product & engineering teams along with cross-functional partners like sales leadership, marketing, and partnership teams. We are looking for a candidate with a proven track record demonstrating strong analytical skills, strategic thinking, and decision making under uncertainty. The ideal candidate will have experience collaborating with a broad range of cross-functional teams and exhibit excellent analytical and communication skills.

Responsibilities

• Lead market assessment to identify new product opportunities through hypothesis-driven structured analysis, competitive analysis, and capturing and distilling qualitative feedback from businesses.
• Partner with regional Sales leadership, product teams and product marketing managers to set product adoption goals, develop execution strategies, track, and analyse performance, and drive adoption of our advertising solutions.
• Drive go-to-market strategy and execution: Test and launch new products in market through alphas/betas, product positioning and messaging, launch strategy, and scaled adoption. Lead a global cross-functional team to launch products in the market and drive product adoption.
• Drive product growth by setting goals and partnering closely with various activation channels.

• 6+ years\' work experience in technology or internet technology, product development, and/or strategy consulting.
• Analytical, data driven decision-maker.
• Leadership experience working in a cross-functional environment.
• Demonstrated experience partnering with Product Management and Engineering teams.

• MBA or other relevant advanced degree.
• Experience in a consumer or business focused technology company
• Digital ad experience

Career Moves