Job Description

Role: PR Manager Location: Hybrid / onsite x2 days per week in London, England
ROLE MISSION Working in partnership with our client, the PR Manager will play a key role in enhancing our client\'s brand awareness and reputation across several global B2B verticals including tech, IT, Pharma, Food, Medical Technology and Infrastructure. You will help strategically important event portfolios reach their PR goals. We have been appointed to create a Digital Centre of Excellence within the clients\' marketing department where they have an ambition to put the Saudi events industry on the global map. The DCoE will own the development and strategy of digital channels and will understand and grow audiences and engagement through all digital touchpoints. The PR Manager will be responsible for developing the PR Strategy for each portfolio (and products within the portfolio), setting OKRs and monitoring and reporting performance. You will work with the wider marketing team and the Digital Centre of Excellence to implement the overarching PR strategy. ABOUT THE TEAM YOU WILL BE JOINING You will be part of a team of 29 and will work within the DCoE, where it will be your responsibility for contributing towards specific KPI targets, including total leads generated and total conversions. You will be working in collaboration with the wider marketing team and you\'ll be expected to work closely with our client\'s other external agencies and partners. WHAT YOU WILL BE DOING IN YOUR ROLE This is a hands-on role where you will work with Marketing Managers and their teams to improve knowledge of PR Strategy, best practice, and guide them on the best use of digital marketing channels \xe2\x80\x93 including email and social. PR is a strategic channel to help put our clinet\'s business on the global B2B events map and this role will be critical in helping to achieve that. WHAT IS REQUIRED:

• An experienced PR professional with 5+ years of agency or client-side experience.
• Extensive experience of building brands through PR and social media.
• An accomplished PR strategist with experience of developing brand and product stories.
• Experience of crisis communications \xe2\x80\x93 planning and implementation.
• Experience of building relationships with media and influencers.
• Solid understanding of the role PR plays in the marketing ecosystem.
• Strong in writing and creative development.
• Expertise in monitoring and reporting on engagement and campaign performance (methodologies and technology).
• A great collaborator, strong in both internal and external communications.
• An individual who thrives in a fast-paced, results-oriented environment.
• A real people person, who can bring colleagues on a journey.
• Work with cross-functional teams to achieve common event goals.
• Development of projects with relevant associations in line with the marketing strategy, execution of projects in cooperation with the marketing team, creation of the communication calendar, follow-up (mailing or promotional copies to be worked in collaboration with the product marketing team).
• Develop high-quality, marketable agendas and programs that meet the needs of our communities, cater to identified personas, and drive attendance.
• Plan, create, deliver and measure highly targeted, audience specific communications.
• Strategically advise the team on engaging content for a variety of formats and channels, including for email, whitepapers, blogs, and social media.
• Collaborate with Sales, Strategy & Marketing Leads to intake regional campaign strategies, stories, and KPIs.
• Partner with Creative to ensure creative assets developed meet the needs of the performance marketing plan, including opportunities to test and learn across audience segments.
• Excellent communication skills and the ability to articulate complex information in a simple and clear manner that is understandable.
• Detail-driven, self-starting, and critical mind with the ability to handle multiple projects at once.
• Working in a team of 29 across OLIVER and our client.
• Potential overseas travel on adhoc basis.

WHAT SKILLS WILL HELP YOU BE SUCCESSFUL

• An agency background with client-side experience will be advantageous in this role.
• Experience of building and sustaining meaningful client partnerships whilst maintaining a strong commercial focus.
• Results driven \xe2\x80\x93 creation of and delivery against business plans driven by growth targets.
• Confident working autonomously and with 3rd party agencies.
• Excellent presentation skills \xe2\x80\x93 both written and spoken.
• Understanding of how to integrate with a client-side team whilst maintaining a top tier agency service.
• Experience in multiple industry sectors, B2B experience is a must.
• 5+ years of relevant digital marketing experience.

ABOUT OUR COMPANY Lots of agencies say they\'re different. OLIVER is. OLIVER believes that agencies work better inside a brand\'s organisation; delivering more effective work at the speed required to drive modern businesses forward. Using our unique Inside Intelligence methodology, we build specialist, dedicated in-house agencies that collaborate with clients to form better marketing solutions. Established in 2004, our model is now driven by over 4000 people, working across more than 200 in-house agencies globally. Clients include The Guardian, Unilever, Barclaycard, PepsiCo, AXA, The AA, Adidas, BMW, Post Office, and 3M. OLIVER is part of the Inside Ideas Group (IIG), which also includes a global content agency to Adjust your Set, design, experience, and engineering company DARE and property marketing specialists Aylesworth Fleming.
OUR VALUES We are a company built on our values, we have given you a brief overview below but would love to tell you more.
Be Ambitious to succeed Be Imaginative to push the boundaries of what\'s possible Be Inspirational to do groundbreaking work Be always learning and listening to understand Be Results-focused to exceed expectations Be actively pro-inclusive and anti-racist across our community, clients and creations
Follow us on Instagram oliver.talent Job Id: 8218 #LI-JT1 #LI-Hybrid
We\'ve set ambitious, market-leading environmental and social goals around sustainability at OLIVER. We have committed to be net zero by 2030 and take far reaching action on DE&I in the sector. We expect everyone to contribute to our mission, embedding sustainability into every department and through every stage of the project lifecycle. Inside Ideas Group and its\' affiliates are equal opportunity employers committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected. All [suitable] applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodiversity, disability status, or any other characteristic protected by local laws.