Company Description
We help brands make BOLD MOVES
Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.
Clients used to give us media briefs that said \xe2\x80\x9cdeliver 80% awareness\xe2\x80\x9d or \xe2\x80\x9cgive me an impactful Christmas campaign.\xe2\x80\x9d
Now we hear
\xe2\x80\x9cTake me from 4th to 1st in my category\xe2\x80\x9d
\xe2\x80\x9cHelp me grow 10% in a market declining 10%\xe2\x80\x9d
\xe2\x80\x9cMake me the most loved brand in my industry\xe2\x80\x9d
These are huge asks of media, that can\xe2\x80\x99t be met through tweaking the media plan of two years ago.
Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.
This is why Zenith help brands make BOLD MOVES.
Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.
Bold moves are backed up with a solid forecast \xe2\x80\x93 they are a better path to growth.
Bold moves build a partnership \xe2\x80\x93 we believe in this approach so much we link our growth to your success.
Bold Moves bring bigger ROI
This approach works for our clients, our people and consumers \xe2\x80\x93 it\xe2\x80\x99s why we are recognised as the UK\xe2\x80\x99s best media agency.
Our Commitment
At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective.We are committed to Publicis Groupe\xe2\x80\x99s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.
The Role:
As the Planning Director, you\'ll lead the Reckitt Hygiene team\'s efforts, focusing on iconic brands like Finish, Harpic, Calgon, and Cillit Bang. You\'ll be the driving force behind the team\'s day-to-day activities, ensuring strategic excellence and innovative media solutions. Your role will be pivotal in turning insights into action, crafting compelling media strategies that stand out in competitive categories.
Responsibilities:
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