Marketing Manager
Glasgow (1 day working from home)
\xc2\xa330,000 - \xc2\xa338,000
A truly varied marketing opportunity has arisen for a Marketing Manager to support an expanding property business. Overseeing all marketing activity for 3 different brands you will own and run the full calendar of marketing activity and support senior management. In addition, you will be responsible for creating a robust multi-channel marketing strategy and growing a marketing team.
This is a unique role for someone who is keen to develop their marketing skills and further progress in their career.
No two weeks will be the same, but you can expect to be working on the following:
Development of a marketing strategy
Social media campaigns, including paid adds on Facebook, Instagram and TikTok
Advertising opportunities
Content generation across all digital touchpoints including the website, property sites (Zoopla, Rightmove etc.), advertising (print/digital) and regular e-newsletters
Email campaigns and management of CRM data
Analysis of campaigns and website traffic using typical platforms \xe2\x80\x93 Google Analytics, social monitoring tools, SEO management
Competitor research and benchmarking
Creation of printed marketing materials such as brochures or flyers
Keeping up to date on the property and real estate sector
Requirements
Experience in a similar role would be desirable, with a proven track record in marketing and campaign management
An ability to work under pressure and to regular deadlines, as well as being able to work effectively independently and as part of a wider team.
Confident in content creation both copy and images
Must have a strong understanding of and experience in using social media, and be confident in copywriting for online.
Must have experience in using CMS, and be confident in effectively editing website content.
Adaptive, excellent attention to detail and a positive attitude.
Alongside the salary, you will work in a supportive and creative environment where you will have the autonomy to manage all marketing activity and make creative and strategic marketing decisions. Last but not least, you\'ll have the opportunity to build a marketing team around you!
At Iconic Resourcing, we understand that not all candidates will meet every single desired qualification or skill for the job positions posted on behalf of our clients. However, if you believe that you can add value to the role despite your experience looking a little different from what we\'ve identified, we would be thrilled to learn more about you.
Iconic Resourcing are committed to partnering with clients who share our values of inclusivity and diversity. We work with many businesses that recognise the importance of creating a welcoming and respectful workplace for all employees. As an equal opportunities employer, we treat all applications fairly and equally. We act as both an employment business and an employment agency and are happy to accommodate any reasonable adjustments required. To view all of our Iconic Jobs across Scotland, please visit our website.
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