Job Description

As Head of PR & Influencer, you will join this fast-growing fashion brand and support the PR & influencer strategy globally. Reporting to the Commercial Director and working closely with the Founder, you will manage a team and add value across affiliate marketing, influencer marketing & events.

• Design and implement a global PR strategy
• Plan and execute PR campaigns to support product launches, seasonal collections, and special projects.
• Build and maintain relationships with top-tier fashion, lifestyle, and luxury editors, journalists, and media outlets globally.
• Develop and manage a global influencer marketing strategy that aligns with brand goals, targeting relevant influencers on platforms such as Instagram, TikTok, and YouTube.
• Team management
• Execute influencer campaigns, including product seeding, gifting, and collaborations aligned with seasonal launches
• Develop and execute a robust event strategy to elevate brand visibility
• Manage all event logistics, from venue selection and vendor coordination to guest list management and invitations.
• Provide insights and recommendations to improve future events and activations.

Fantastic business, leading in it's fieldPermanent role with the opportunity to make a difference

• Demonstrable experience in PR, influencer marketing, affiliate marketing, and event management within the luxury fashion or lifestyle industries.
• Proven relationships with top-tier fashion and lifestyle media, influencers, and affiliate partners.
• Demonstrated leadership experience, with the ability to manage and inspire teams and collaborate with external agencies.
• Strong creative vision and the ability to develop impactful PR, influencer, affiliate, and event strategies.
• Deep understanding of the luxury fashion market, trends, and influencer landscape.

My client is a fast-growing luxury fashion brand, based in London.Flexible working in the office in LondonCompetitive salary, up to xc2xa385,000Benefits package inclusive 50% product discount, enhanced maternity pay etcPermanent role with a fantastic brand in the luxury retail space

Michael Page