Job Description

Site Name: UK - London - Brentford
Posted Date: Nov 28 2023

European Marketing Manager \xe2\x80\x93 ViiV Healthcare

Location: UK, GSK House

Job Purpose The ViiV European Marketing Manager is an exciting, high profile position working within the European Marketing Team to drive growth of the key asset in the ViiV Portfolio. This position sees you working closely with the Global Commercial Strategy and Medical Team and European LOCs, as well as with the wider European Commercial and Medical Teams. You will champion the needs of Europe in the development of global commercial strategy and tactics, and you will partner with European LOCs to assist with adaptation and implementation of the global strategy and tactics. You will work with European LOCs to realise local opportunities to drive product and portfolio growth within their own LOCs as well as sharing and scaling this success across Europe. This position reports to the European Marketing Director. Key Responsibilities

• Responsible delivering the launch of the key ViiV asset (including oversight of launch excellence process)
• Accountable for yearly brand planning process for this key asset in EU (strategic and tactical plans) and champion the needs of European LOCs within the cross-functional matrix so that strategy and tactic developments are \xe2\x80\x9cfit for Europe\xe2\x80\x9d
• Partnering and collaborating with specific LOCs to uncover insights and local opportunities to drive launch success
• Ensure insights from customers and markets within Europe are well understood and are leveraged through a feedback-loop process with other functions, including the Global Team
• Lead on internal brand communications within Europe, including the high-profile EU Network Call, EU JPS calls and EU comm cell calls
• Be a valued contributor to the wider European Team and champion appropriate inclusion of PrEP into broader portfolio tactics across the EU team (e.g. Peer to Peer and congress)
• Responsible for sharing best practices from other regions and amongst LOCs within Europe
• Participation in EU Copy Approval meetings and sign-off of additional EU assets

Why You? Basic Qualifications

• Extensive commercial experience in pharmaceutical industry and strong brand management experience
• Launch experience at LOC/regional or global level
• Strong communication skills in English \xe2\x80\x93 written and oral
• Strong track record of commercial leadership at a local level with demonstrated success in leading projects to successful outcomes
• Demonstrated excellence in influencing and negotiation skills for a wide variety of audiences, including senior management
• Proven track record in stakeholder management and of leading successfully in a matrix environment at all levels of the organization. Master at utilizing organizational channels, experience and influencing skills to facilitate successful project implementation and effective issue resolution
• Cultural sensitivity and awareness. Knowledge of European culture in particular
• Creative approach to problem solving and ability to challenge the status quo

Preferred Qualifications

• Experience in product launch
• Experience in market access/commercial pipeline/Policy
• Experience as ABPI commercial signatory

Why ViiV? ViiV Healthcare is a global specialty HIV company, the only company that is 100% focused on researching and delivering new medicines for people living with, and at risk of, HIV. ViiV is highly mission-driven in our unrelenting commitment to leave no person living with HIV behind. We do this by being a trusted partner for all people living with and affected by HIV. Our aim is to think, act, and connect differently through a focus on education on and treatment. We go to extraordinary lengths to deliver the sorts of breakthroughs, both in treatments, care solutions and communities, that really count. We go beyond the boundaries of medicine by taking a holistic approach to HIV through developing and supporting sustainable community programs and improving access to care. We will push through every challenge until HIV/AIDS is eradicated. ViiV has played a significant part in delivering breakthroughs that have turned HIV into a manageable health condition. We offer the largest portfolio of HIV medicines available anywhere, and we continue our work to cater for the widest possible range of needs in response to the HIV pandemic. We are aware of how much is at stake for those affected by HIV and we show up every day 100% committed to the patients. Our work culture is fast-paced, diverse, inclusive, competitive, and caring. But ViiV isn\xe2\x80\x99t just somewhere to work \xe2\x80\x93 it\xe2\x80\x99s a place to belong, an invitation to bring your very best, and a team full of impact-driven team members who are hungry to make a difference. While we have been improving lives of HIV patients for 30 years, this is an especially exciting time to be at ViiV, as we evaluate novel approaches to treatment and prevention that could further reduce the impact of HIV on individuals and communities. ViiV Healthcare is a company 100% focused on HIV that is majority owned by GSK, a global biopharma organization. As an employee of ViiV, you are part of a team united by a clear mission to leave no person living with HIV behind. Additionally, through our shareholder relationship with GSK, you have access to a range of shared benefits and career development opportunities. Job Application Close Date: 12th of December 2023 COB Please take a copy of the , as this will not be available post closure of the advert. #LI-GSK #LI-ViiV Why Us? GSK is a global biopharma company with a special purpose \xe2\x80\x93 to unite science, technology and talent to get ahead of disease together \xe2\x80\x93 so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns \xe2\x80\x93 as an organization where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to positively impact the health of 2.5 billion people by the end of 2030. Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it\xe2\x80\x99s also about making GSK a place where people can thrive. We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy. We\xe2\x80\x99re committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce. As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. 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