EMEA Integrated Campaigns Specialist
Equinix is the world\xe2\x80\x99s digital infrastructure company, operating 240+ data centers across the globe and providing interconnections to all the key clouds and networks. Businesses need one place to simplify and bring together fragmented, complex infrastructure that spans private and public cloud environments. Our global platform allows customers to place infrastructure wherever they need it and connect it to everything they need to succeed.
We are a fast-growing global company with 20 years of continuous growth. Through our innovative portfolio of high-performance products and services, we have created the largest, most active global ecosystem of 10,000+ companies, including 2,100 networks and 3,000+ cloud and IT service providers in 32 countries spanning six continents.
A career at Equinix means you will collaborate on work that impacts the world and be surrounded by endless opportunities to learn new skills and grow in varied directions. We embrace diversity in thought and contribution and are committed to providing an equitable work environment. that is foundational to our core values as a company and is vital to our success.
Job Summary
As an EMEA Integrated Marketing Campaigns Specialist, Equinix \xe2\x80\x93 EMEA, you will be a member of a small team focused on demand generation and customer value creation.
The role requires you to work closely with local, regional and global marketing functions (PR, AR, Social, Digital marketing, Product Marketing, Events and Field marketing) as well as EMEA Marketing Demand Center to create and deliver holistic and integrated marketing programs.
Responsibilities
Program Development and Execution
Own the successful end to end execution of a global themed campaigns including project scoping, defining project elements, budgeting, overall execution and delivery, measurement and reporting
Responsible for the EMEA delivery & development of a global themed campaign
Manage internal communication of campaign with involvement and hosting of working group meetings with EMEA countries, meetings with SME & weekly meetings with Global Program lead
Drive focus on sustainability by developing content and integrating into existing campaigns and reporting on the wider organization activities
Roll out of engagement nurture programs to accelerate lead velocity and improve conversion metrics with compelling and impactful content and value delivery.
Drive acquistion & engagement of database incl. content syndication
Manage nurture program of syndication contacts
Review and help define program content incl asset translation management
Research & provision of 3rd party events on and offline
Program integration with paid & organic SoMe & Digital/ Brand activities
Manage related events, including messaging, comms, event support, integration into program
Scorecard/Reporting development around the program
Ensure budget is spent in alignment to country splits, targets and time goals
Equinix & 3rd Party Tools
The role involves use of: C.A.T, SFDC, Kapost, Marketo, Sales intelligence, Photoshop, DWA Convertr, Tableau, Terminus and Microsoft Office Suite. (training can be provided)
Qualifications
3+ years experience preferred
Bachelor\'s degree preferred
Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing .
Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.
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