Job Description

Fish tank has built a reputation for innovation and excellence in design. Clients appreciate us for our experience and honesty \xe2\x80\x93 core constituents of the promised success. Our reputation has made us advocates in the digital world and earned us awards for our creativity and outstanding service.

Brief job description:

Estio Training have an exciting new opportunity for a Digital Marketing Apprentice with Fish Tank Agency, a cutting-edge digital design agency based in Mirfield.

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Your duties and responsibilities in this role will consist of:

• Conduct thorough keyword research and analysis to identify opportunities for improving organic search rankings and increasing website traffic.
• Develop and implement on-page and off-page optimisation strategies, focusing on website content, meta tags, headings, and internal linking structure.
• Monitor and analyse website performance using SEO tools and analytics platforms, providing regular reports and recommendations to improve SEO metrics.
• Stay up to date with the latest SEO trends, search engine algorithms, and industry best practices to ensure our strategies align with current standards.
• Collaborate with the digital team and clients\' marketing/PR teams to create SEO-friendly content, including blog posts, articles, and landing pages, incorporating targeted keywords, and optimising for user experience.
• Conduct competitive analysis to identify strengths and weaknesses of competitor websites and develop strategies to outrank them in search engine results.
• Optimise website structure and navigation to improve user experience and facilitate search engine crawling and indexing.
• Manage and optimise local SEO initiatives, including Google My Business listings, local citations, and online directories, to improve visibility in local search results.
• Collaborate with web developers to implement technical SEO enhancements, such as website speed optimisation, mobile responsiveness, and structured data markup.
• Monitor and manage backlink profile to ensure high-quality and authoritative inbound links, as well as identify and disavow toxic links.

Qualifications:

• 5 GCSEs grades A*-C/9-4 or equivalent (including English Language and Maths)

Skills Required:

• An understanding of statistics, data analysis and presenting findings.
• Excellent copywriting skills.
• Keen eye for proofreading.
• Knowledge of Adobe Suite.
• Microsoft Suite proficiency.
• Increasing organic reach and engagement on social media platforms.

Personal qualities:

• Excellent attention to detail.
• A friendly and approachable attitude.
• Work well in teams as well as individually.
• Excellent problem-solving capabilities.
• Trustworthy and amicable.
• Excellent organisational
• Ability to pass on and share knowledge.
• Excellent written and verbal communication.

Future prospects:

The role offers long term security and the opportunity to progress into a permanent position.

Training to be provided:

Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we\'ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.

Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.

Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketer, with training in how to:

• Source, plan, develop and deploy digital content across a variety of channels including your website and social media.
• Execute multi-channel digital campaigns using online platforms.
• Monitor and evaluate channel and campaign performance using different analytical tools.
• Adopt a test and learn approach to digital marketing activities, making recommendations for improvement.

To apply for this job email your details to .

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