Our Client is a multi-accredited HubSpot Solutions Partner, working with businesses to unlock the potential of HubSpot. They scope, implement, optimise and manage the platform, along with its connected tech stack, to help our customers get better and better at what they do. Everything we do is underpinned by two things that help their customers to win. Strategic consulting, adoption, turning HubSpot into a place that your team want to be, and want to stay. They run the HubSpot Adoption User Group. Mastery over metrics - HubSpot accreditations prove expertise beyond partner tiers. They've earned the following by going through rigorous assessments to prove they can meet the universal standards set by HubSpot. CRM Implementation Accreditation, Platform Enablement Accreditation, Data Migration, Accreditation, Solutions Architecture Design Accreditation, Onboarding Accreditation.
ROLE DESCRIPTION
You know how to wield all the mar tech tools at your disposal to deliver campaigns that genuinely drive growth. And you don't stop once your campaign is live. You look for every opportunity to optimise its performance and level-up your own skills to keep delivering better results. There isn't a channel that is unfamiliar to you. You can take the goals of each campaign and find the best way to reach your audience.
You're excited about working with a HubSpot Solutions partner who is in the 1% of all partners globally, and you pass that excitement onto customers and colleagues alike. When new product updates are announced you jump on the chance to see how they can positively impact your campaigns, and you're always the first to share your findings and best practices with the team.
ROLE RESPONSIBILITIES
Plan, execute, and manage all digital marketing for the company, including SEO, SEM, email marketing, and social media
Establish and execute a digital marketing strategy to distribute content
Work with and manage a team of writers, marketers, and other stakeholders to maintain their digital presence
Maintain consistent brand messaging across all social channels
Identify, analyse, and measure trends and content to assess how well it's performing and optimise user experience
Create and maintain an editorial calendar to deliver targeted content
Create and manage content for the company's social media, emails, and other forms of digital communication
Research, track, and analyse consumer behaviours and trends and implement research into digital marketing campaigns
Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
Develop and monitor campaign budgets
Stay up to date on the latest social media trends, and implement them in marketing campaigns
SKILLS AND QUALIFICATIONS
Strong knowledge of HubSpot
Social media savvy, with a passion for staying on top of trends
Strong sense of creativity, imagination, and innovation
Excellent interpersonal skills, with the ability to collaborate with other departments
In-depth knowledge of various social media platforms and best practices
Ability to analyse consumer metrics, reports, and trends
Strong project management and managerial skills
In-depth knowledge of current digital trends
Experience in digital marketing, or a related field
Proficiency in photo and video editing software
Experience with SEO and SEM strategy and keyword research
Understanding of website analytics tools, such as Google Analytics
Analytical mind, with a passion for measuring data
Proven experience in an agency environment
Commercial awareness by identifying opportunities to grow work for existing customers
* Natural at building relationships and have a true passion for what you do
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