Job Description

About the RoleWokingham Borough Council's Digital and Change team is seeking a talented Digital Content Designer to drive digital improvement and transform the customer journey across our digital estate.Working as part of a multi-disciplinary team you will work closely with senior leaders and stakeholders to deliver the objectives of our Digital and Technology Strategy - ensuring that every digital touchpoint is engaging, accessible, and effective.What You'll Do

• Manage End-to-End Digital Content: Oversee the creation and delivery of high-quality, on-brand digital content-from initial briefs to final approval-ensuring projects are delivered on time and within budget.
• Enhance User Journeys: Develop compelling content and intuitive user flows that improve website usability and accessibility across our digital channels, including our corporate website and community directory.
• Project and Campaign Delivery: Scope, plan, and execute digital projects and campaigns, sourcing rich media and crafting content that is accurate, timely, and aligned with our brand.
• Digital Quality Assurance: Act as the gatekeeper for online content, ensuring all digital outputs adhere to our guidelines on brand, accessibility, and usability.
• Content Management: Oversee website content, databases, forms, and self-service tools, maintaining consistency and quality across the board.
• Stakeholder Collaboration: Work in partnership with teams such as Customer Delivery, Communications, Engagement and Marketing to test digital services, gather user feedback, and drive continuous improvement.
• Training and Development: Onboard and support new editors, providing training on digital guidelines, SEO best practices, and effective content creation techniques.

What You'll NeedEssential:

• A degree-level education or equivalent experience.
• Expertise in wireframe design and creating visual mock-ups for user journeys.
• Exceptional writing, editing, and proofreading skills.
• Strong analytical skills with the ability to collect and interpret data to inform decisions.
• Proven experience in identifying, developing, and delivering digital content projects that drive service improvement.
• Experience managing content management systems within a complex, multi-stakeholder environment.

Desirable:

• Experience with HTML5 and mobile web design.
• Familiarity with coding languages (XHTML, JavaScript including jQuery, CSS2+).
• Knowledge of GDPR, the Freedom of Information Act, and digital marketing best practices.
• Experience working in a public sector or council environment.
• An understanding of accessibility and usability standards.

Why Join Us?At Wokingham Borough Council, you'll be part of a forward-thinking, dynamic team dedicated to continuous digital innovation. This is your chance to shape the future of our digital services, making a real impact on the lives of our community members. We're committed to fostering an inclusive environment where your ideas are valued and your expertise drives positive change.Benefits:Not only is this an excellent opportunity, but it's a fantastic time to join our team. You will receive an extensive range of employee benefits including:xe2xadx90 A generous annual leave entitlement of 30 days (rising to 35 days after 5 years continued local government service), plus Bank Holidaysxe2xadx90 Enrolment to an excellent local government pension schemexe2xadx90 An employee assistance programme including 24/7 wellbeing helplinexe2xadx90 A range of local and lifestyle discountsxe2xadx90 Use of a free onsite gym (located at Shute End office)xe2xadx90 Salary sacrifice car and cycle to work schemesxe2xadx90 And much more!Our Area:Wokingham Borough is set in the heart of Berkshire with excellent transport links to Reading and central London. Our area comprises of a vibrant and historical market town, attractive villages, and miles of beautiful countryside.We're home to a range of high performing schools including 69 primary and 21 secondary, a host of international businesses and an incredible community. We have a strong local economy with accelerated growth, a range of excellent public facilities and low levels of crime, offering an exceptional quality of life.If you're interested in this exciting opportunity, click the link below and apply today!Alternatively, for an informal discussion please contact: Michael Fredman Name, Digital Experience Lead at .Closing date: Sunday 13th April 2025Interview date: TBCPlease be aware that we will be reviewing the applications we receive on a daily basis, and we reserve the right to close the advert early if suitable candidates are identified.If your application is shortlisted for an interview, you will be required to provide proof of your right to work in the UK at that stage. Additionally, successful candidates must present proof upon receiving a job offer.Please note that all offers are conditional and subject to the satisfactory completion of pre-employment checks.Whilst this is a fixed term contract appointment, for anyone already employed by Wokingham Borough Council this would be classed as a secondment if successful. Therefore, the usual permission requests for secondments apply and you must speak to your line manager in the first instance before applying.Wokingham Borough Council is committed to safeguarding and promoting the welfare of children and vulnerable adults and expects all staff, other workers and volunteers to share this commitment.Apply nowApply now to join our team and help transform digital experiences for our community.Wokingham Borough Council is an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Wokingham Borough Council