Job Description

CRM Manager

Tech Events Business

\xc2\xa350K + Extensive Benefits Package

London, United Kingdom

I am working in partnership on a fantastic new CRM Manager role with an extremely interesting business. The business is a global community and group of businesses, empowering entrepreneurs at every stage of their journeys. They have been key to some of the most successful start-ups in recent times!

The Role:

Reporting to the Head of Marketing, you will:

• Develop and implement the overall CRM strategy in alignment with the company\'s goals and objectives.
• Design and execute targeted CRM campaigns across various channels (email, SMS, push notifications, etc.) to drive customer engagement, retention, and conversion.
• Manage and maintain the CRM database, ensuring data accuracy, segmentation, and proper data hygiene practices.
• Analyse customer data, behaviour, and preferences to identify opportunities for improving customer experiences and creating personalized communications.
• Collaborate with cross-functional teams, including marketing, sales, and product, to align CRM initiatives with business objectives.
• Continuously monitor and optimize CRM performance metrics, such as open rates, click-through rates, conversion rates, and customer lifetime value.
• Stay up-to-date with industry trends and best practices in CRM, customer segmentation, and marketing automation.

This is a role for you if\xe2\x80\xa6

• You have at least 3 years of CRM marketing experience
• You have experience using a CRM system to leverage audience insights to optimise community growth and engagement (Salesforce experience preferred / an asset)
• You have robust email marketing experience and are highly skilled using an email marketing platform like Pardot, Marketo, Send in Blue, or equivalent (Pardot experience preferred / an asset)
• You are a clear and confident communicator, comfortable dealing with a number of stakeholders, internal and external, managing competing deadlines, and remaining organised to deliver against a strategy
• You have excellent time management skills and sharp attention to detail
• You have a startup mentality; you\xe2\x80\x99re a team player, dedicated and diligent
• You have a can-do attitude, with an eagerness to consistently meet and exceed objectives
• You have an active interest in tech, startups, and entrepreneurship

Benefits

• 25 days of annual leave, birthday leave and additional leave between Christmas and New Year\xe2\x80\x99s Day
• Join an ambitious and passionate team with quarterly team fun activities, free lunch on Thursdays, office drinks, snacks, and team trips.
• Access to the network of businesses and the wider tech ecosystem
• Learnerbly \xe2\x80\x93 learn at-work perks
• Matched charitable giving through Tyve
• Mental Health and well-being support through Spill
• Private healthcare package

How do I apply?

To apply for this exciting opportunity, please contact Dylan Rixon at Pivotal for a confidential discussion on 07570105953 or email me at dylan@pivotallondon.co.uk

Pivotal London