Job Description

https://www.digitalrecruitmentcompany.com/job-search/842-content-manager-and-copywriter/marketing-and-sales-jobs/berkshire/job2023-11-10 13:01:502024-03-10Digital Recruitment Company Telephone +44 (0) 203 640 2133
Job Ref MRSD SEOM
Job Views 11

Description
Content Manager and Copywriter

Job Type: One-year fixed-term - maternity cover
Salary: \xc2\xa340,000 - \xc2\xa345,000
Location: Brighton/Slough Hybrid/WFH
Consultant: Mags Rendle
#loveyourjob!

The Organisation
We are excited to be working on a new opportunity with a fascinating organisation who create unique and inspiring workplaces, bringing together state- of-the-art equipment and facilities, game-changing innovation programmes and a vibrant community of forward-thinking visionaries and creatives to help to drive business growth.

They have a proven track record of creating collaborative ecosystems with a diverse mix of talents, skills and technology, attracting and connecting with local businesses and the wider community.
We are looking to attract people to join from a wide variety of backgrounds who can add their unique experience and perspective and help us deliver on their ambitious goals.

Their workspaces combine coworking, office space, innovation support, and community events built for innovators and scaling teams

The Role
As a key member of our Creative Studio team, the Content Manager and Copywriter will be joining at a pivotal moment as they expand and scale their business from 2 buildings to 14 by 2027 and grow their innovation programmes. This role plays a very important part in unifying all communication across the business, ensuring they create and deliver a cohesive narrative, delivered consistently in their tone of voice, and communicate with their target audience through the most relevant channels.

The Content Manager and Copywriter will build brand authority with powerful content and curated communications channels delivering impact and cut through their key audiences harnessing their three values: innovation, collaboration, and positive change.

They want to attract the UK\xe2\x80\x99s most innovative companies to join their buildings and programmes, from new start-ups to large established corporates. We also want council leaders, property developers and key city players to see the value of adding a new hub to their city.

Key Responsibilities

• The Content and Social Media Manager is a critical role in delivering our brand proposition with impact and cut through. You will be responsible for creating and executing our digital and social and content.
• Ownership of a company-wide content calendar ensuring we are working in an efficient and effective way to deliver brand authoritative and engaging content to our multitude of audiences
• Ownership of content story telling strategy and content creation for all blog and news stories
• Ownership of developing a social media strategy that will encompass growth goals
• Tone of voice guardian for the whole company, training and advising others in the company to be brand advocates
• Work with people of all levels across the different areas of the company to collaborate, develop content strategies, create a balanced content calendar that covers all priorities, and get relevant approvals before publishing drafted content
• Work with the Creative Studio team on website projects, ensuring copy and photography is on brand
• Working with local marketing teams to ensure live \xe2\x80\x98on the ground\xe2\x80\x99 content is sourced, impactful and on brand and endorses the big story of the brand at a local level.
• Building a national community of followers who are excited to engage with the company\xe2\x80\x99s Innovation journey
• Support on email marketing when required, including managing, and curating our regular newsletters
• Be the brand guardian, ensuring brand guidelines, correct terminology, and tone of voice are adhered to in all written materials and communications
• Establish and maintain clear processes and documentation to ensure smooth and effective collaboration across internal teams and external partners/agencies.
• Manage a Visual Content Producer to create videos and images for use on social media and other marketing channels based on the strategic needs of the business, and requests
• Create regular social media content across LinkedIn, Instagram, Twitter, and Facebook
• Monitor and track social content performance and use to keep company updated on wins, using learnings to inform future content and channel strategies.
• Support on copywriting and proofreading as required for website pages, and digital and print marketing materials
• Supporting on the creation of website pages and keep content up to date on the website, in collaboration with our web design agency and central marketing team
• Own the SEO business success story, monitor SEO and make amends on the website, in digital copy, and on Google Business Profile to improve organic traffic, work on back link strategy with all relevant business stakeholders and always be proactive in seeking improvements
• Manage our image library with support from the team
• Key results measurement:
• Positive feedback from members and wider Project Team
• Achievement of marketing OKRs
• Demonstration of company values

About you:

• Self-starter who can continue to evolve this role in our scaling business
• At least 5 years\' experience in a content management role
• Have previous experience working for a national or multi-site brand with multiple audience demographics.
• Experienced copywriter with perfect spelling and grammar.
• Proven experience creating brand content and campaigns specifically for social media across multiple products and audiences.
• Experience in creating content for Start-ups, Scale-ups, Local Council, Education establishments beneficial
• Previously owned the end-to-end project lifecycle of content creation, social media strategy and execution.
• Outstanding written communication skills, with strong SEO knowledge and digital content best practices
• Eye for design and creating on-brand content
• Superior analytical skills \xe2\x80\x93 so you can tell us what\xe2\x80\x99s working and what\xe2\x80\x99s not
• Ability to manage stakeholders in the business of all levels from senior leadership team to apprentices

Skills:

• Strategic planner
• Creative: not afraid to think big, bold and brave
• Copywriting: digital, social media, blog and PR
• Attention to detail
• Data-driven to use metrics to inform our work
• Ability to take initiative and ownership

Perks and Benefits

• Top of the range company laptop \xe2\x80\x93 your choice of Mac or Windows XP
• Flexible working around our core hours of 10-4
• 25 days holiday plus bank holidays and an extra day off for your birthday
• 2 x volunteering days per year
• \xc2\xa3250 per year to spend on personal development and/or wellbeing
• Twice a week exercise classes in our Brighton hub
• Opportunity to be trained as an accredited mental health first aider.
• Access to our Health Assured Employee Assistance Programme and wellbeing resources
• Pension scheme up to 9% total contribution.
• Focus on learning and development - growing company with growing opportunities.
• Collaborative environment with a focus on team success and a non-hierarchical culture.
• Regular all company communication meetings \xe2\x80\x93 fortnightly and quarterly.
• Seasonal socials including team building, summer family day and winter party.
• Regular all team surveys to check in on teams\' happiness.

Why apply
This is your opportunity to join a forward-thinking, friendly, exciting business with a welcoming, talented, and supportive marketing team. There will be continuous training and development and you will be supported to grow your career.

Get in touch to learn more about this opportunity and the other benefits available.

The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
To apply for this role please contact us at:
Mags Rendle
0203 640 2133
mags@digitalrecruitmentcompany.com
www.digitalrecruitmentcompany.com

Digital Recruitment Company