Job Description

Job Introduction

An exciting opportunity has arisen for a Content Creation Specialist to join our team on a full time, permanent basis based at Bristol, Tipton, Castle Donington or Cardiff. This is a brand-new role, highlighting our desire to better serve our customers and to drive the right outcomes for them in the Connections space. You will be instrumental in creating, delivering and maintaining content allowing our customers to easily self-serve their grid connection needs.


This role will be based in the Community & Customer Engagement Team within the Connections Directorate of our Electricity Distribution (NGED) business. To succeed in creating relevant content for our customers, you will collaborate closely with the Connections team, as well as with key stakeholders and teams across the NGED business.


You will be passionate about customer experience and ambitious to play a key role in the UK's shift to net zero carbon. You will also be committed to reforming the customer connections experience, engaging and enabling colleagues, and influencing stakeholders so we become a market leader.


You will develop an engaging content plan for connections, from concept through to publication and management of material, including (but not limited to), website, guidance documents, digital tooling scripts, and scripts for podcasts/videos.


You will have the opportunity to make an impact across NGED, the National Grid Group and the wider energy sector.


Good standard of education, demonstrated by GCSE or equivalent qualifications in key subjects including English (Grades A-B/5-9) & Maths (Grades A-C/4-9) is required.


Ideally educated to degree level, ideally in a Content Creation, Communication, Journalism, Marketing, Creative Writing or similar.


A full driver's licence is required for this role.

Evidence of your qualifications will be required prior to appointment.

As part of our hybrid working approach this role offers a mix of office and home working. Hybrid working can only be considered once your initial training is complete and subject to business need.


Main Responsibilities
Content Creation: Create, develop and manage content plans based on an understanding of customer needs. Identify and understand the target audience, which may include residential customers, commercial customers and consultants. Ensure that content is tailored to meet specific needs, questions and interests. Create engaging (through utilising graphics infographics and other visual elements), informative and technically accurate content, which could include technical guides, FAQs, case studies, articles and blogs, covering the portfolio of NGED's connection products and services across a wide range of channels. Proactively raise ideas for content improvements and new concepts. Conduct thorough research on products and services to ensure accuracy and relevance of content. Create and follow an editorial calendar, collaborating with stakeholders to ensure timely delivery of materials. Manage social media presence, through collaboration with stakeholders. Analysis of Data: Leverage data to track performance and uncover actionable insights. Continuously refine strategies to maximise impact and increase hits, using data to inform future content development. Stakeholder Engagement: Identify the interfaces across NGED business unit teams, Functions, and Group that will play a key role in delivering solutions to our customers that address their needs/challenges. Establish ways of working and processes to collaborate effectively and deliver the right outcomes for customers and our business and develop strong, influential relationships with them. Work with colleagues to gather insights and information that can be used in content creation.

The Ideal Candidate

The role holder will need to have excellent writing and communication skills, the ability to deliver high quality content that meets our brand standards, and a focus on diverse customer engagement channels.


Other requirement are:-


Interpersonal, Supervisory or Management


You will require strong influencing skills, a passion for delivering exceptional customer service, experience working independently whilst taking relevant initiative and thriving in a busy working environment with numerous activities running in parallel.


Strong project administration skills and an ability to work as part of a team is crucial. You will need to be able to stay composed under pressure and succeed in a fast-paced environments with tight deadlines and budgets.


Technical or Specialist


The successful candidate will need to be brilliant at editing and have great proofreading skills in English as well as show proven computer literacy with the ability to use word processing, spreadsheet packages to at least intermediate standard level as this is essential (Word, Excel, PowerPoint).


You will need to have proven work experience as a Content Creator, Copywriter or similar role, ability and track record of preparing articles, case studies, technical guides and blogs, a thorough understanding of digital/web development and editing, including SEO optimisation and a portfolio of published work.


Knowledge of UK electricity transmission or distribution business is preferable, but not essential.

Interviews will take place for those shortlisted, week commencing 19 May 2025

National Grid Electricity Distribution is committed to safeguarding the interests of the Company, colleagues and customers. This role is subject to a satisfactory Barring Service, (DBS) check, depending on the role different levels of screening and vetting are required. Some roles require a triannual check. #LI-CL2 #LI-HYBRID


About The Company

Joining the UK's leading electricity distribution business means plenty of career opportunities and well-deserved recognition. We reward hard work and encourage ambition. So, as well as a competitive salary, you will also benefit from:

26 days paid leave plus 8 bank holidays, up to 28 days with continuous service Competitive contributory pension scheme (we double match your contributions up to a maximum of 12%) Annual Share Save plan Contributory private healthcare scheme for you and your family Support via our Employee Assistance Programme, including musculoskeletal and physiotherapy services Free on-site parking at all our main sites

Things you need to know

As an equal opportunities employer who is committed to Diversity, Equity and Inclusion, we celebrate individual difference and are actively bringing in more employees from diverse backgrounds to build on our inclusive culture. We anonymise all applications in our recruitment system so we can eliminate unconscious bias and be a workplace that reflects the community we serve. Hiring managers only have access to necessary information at interview stage. If you require additional support to complete your online application, please email nged.recruitment@nationalgrid.co.uk


Recruitment correspondence is usually sent by email, please check your email account including spam/junk folders regularly after the closing date.

We reserve the right to close the vacancy early should sufficient numbers of suitable applications be received, so it would be best to apply as soon as you can.

About Us

We're National Grid Electricity Distribution (NGED), the owner and operator behind the electricity distribution systems for the Midlands, the Southwest of England and South Wales. Serving communities of more than 8 million people, our expert teams deliver heat, light and power for homes and businesses.


National Grid employs over 29,000 people worldwide. We are building an inclusive workplace, a place to actively celebrate the cultures, personalities and preferences of our colleagues - who in turn help to build the success of our business and reflect the diversity of the communities we serve. Our vision is to be at the heart of a clean, fair and affordable energy future and we are doing this in a fast-moving industry with an increasing focus on tackling climate change, exploring new energy sources that are renewable, low carbon, and improve efficiency to meet demand.