, is a global spa and wellness consultancy, known for successfully executing wellness resorts and spas, making them profitable, operationally sound, efficient and visually stunning.
We combine innovative concepts with a sustainable, operationally sound model and beautiful design, ensuring that the project delivers on profitability and guest satisfaction.
Spa Strategy has been very fortunate to work on amazing projects across a wide spectrum of wellness hospitality, from urban hotels to long-stay wellness destinations.
We are hands-on contributors who are passionate about our accomplishments. As leaders of the industry, we thrive on continuously improving our ideas and exceeding expectations. What makes us different is our ability to bring cross-functional teams together to work through each phase of development.
We are seeking
a creative and analytical Brand Strategist to join our Midlands-based team. The ideal candidate will be responsible for developing and executing innovative branding strategies for our hospitality & wellness clients. This role requires a deep understanding of market trends, consumer behaviour, and effective communication techniques.
The ideal candidate will have worked at a branding agency and will utilise a diverse set of qualities, such as curiosity, creative problem-solving skills, attention to detail, intellectual hypothesis generation, determination, and creativity. You will have a demonstrable passion for designing smart, intuitive, and human-centred solutions powered by data and insights, developing engaging, impactful and authentic concepts which activate our teams, our clients, and ultimately their customers.
What You Will Do For Our Clients:
Proactively propose people-oriented strategies to help clients achieve their goals by studying industry challenges, shaping their insights, learnings, and strategy formulation.
Identifying opportunities and competitive positioning.
Collaborate with our researcher to analyse insights-gathering efforts that uncover customer experience implications.
Design culturally relevant strategies and recommendations.
Develop strategic presentations that focus on coherent, cogent and compelling storytelling and clear application.
Guide workshop facilitation and output, engaging cross-functional teams as needed.
Utilise Adobe Creative Suite to design presentations that effectively communicate brand messages.
Collaborate with and guide the client's executional teams during the development of projects to ensure strategies are pulled through effectively during development and handoff.
Stay up-to-date on market trends, cultural shifts, and strategic initiatives in hospitality, health and wellness and across other key verticals, promoting innovation and identifying alternative approaches
What You Will Do For Our Brand:
Develop and implement branding strategies that align with the company's vision and objectives.
Analyse data from various sources to inform strategic decisions and optimise brand performance.
Manage social media channels, creating engaging content that reflects the brand's identity and values.
Monitor and evaluate the effectiveness of branding initiatives, making adjustments as necessary to achieve desired outcomes.
What You Bring:
A strong understanding of primary or vertical brand strategy development.
Familiarity with the wellness and hospitality industry.
Proven ability to build creative ideas with cross-functional teams.
Strong written and verbal communication skills
Ability to thrive in a fast-paced environment and ability to manage deadlines
Ability to tell a simple story visually and verbally
A drive to elevate thinking and the work
Excellent analytical skills to interpret data and derive actionable insights.
Dynamic presentation skills using Adobe Creative Suite and the ability to command conversations in a room.
Competence in social media management to engage audiences effectively across platforms.
Candidates must have the right to work in the UK. This is a work-from-home position, however, you must be available for in-person meetings and team workshops in the Warwick area.
Job Types: Full-time, Permanent
Pay: 32,600.00-40,000.00 per year
Benefits:
Company pension
Work from home
Schedule:
Monday to Friday
Experience:
Branding or marketing: 3 years (required)
Work authorisation:
United Kingdom (required)
Work Location: Hybrid remote in Warwick CV34 4JX
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