Associate Director Us Oncology Consumer Marketing (hybrid)

Gwynedd, PA - Wales, United Kingdom

Job Description




We are currently recruiting for an Associate Director US Consumer Marketing, Oncology to work on our TKI and immunotherapy combination that is currently approved for use in the treatment of several cancers and has an active program in place to expand into many more. This position will be responsible for leading key elements of the consumer marketing strategy supporting current and expanding cancer indications for the franchise\xe2\x80\x99s fast growing book of business.

The position will report to a Director, US Consumer Marketing.

This position will require outstanding leadership in many areas, including strategy development, problem solving and launch excellence, as well as the ability to work successfully in a fast-paced, ever-changing environment. This person will have the opportunity to impact business today, while simultaneously planning for future indications. This role also requires exceptional collaboration skills in working with a wide variety of internal and external partnership stakeholders, including our collaboration partners.

Key responsibilities include, but are not limited to, the following:

Strong leadership and team collaboration in developing and helping execute consumer marketing strategy for both existing and future indications

Closely collaborating among our company internal stakeholders and with external Collaboration Partners, to ensure consumer strategy is integrated and aligned with overall brand and franchise priorities

Lead positioning, strategy, market research, patient journey development, media planning and metrics across several tumors

Establish and lead new, innovative agile digital team

Leverage knowledge of the market dynamics and competitive set to make strong go-to-market recommendations and shifts

Strong understanding of the end-to-end patient journey, especially around treatment and post-treatment needs

Experience leading promotional and multi-channel media planning for all consumer channels for assigned tumors

Solid understanding of social and digital media to evaluate recommendations that align to target audience

Interpret consumer data, media measurement and analytics to ensure ongoing optimization and success against strategy and campaign goals

Engage with consumer promotions team to prioritize and ensure execution against brand plan

Collaboration with Health Care Provider (HCP), payor and global communication teams to ensure brand efforts are aligned

Successful promotional budget oversight as part of broader P&L

Key candidate attributes include, but are not limited to, the following:

Strong understanding of marketing fundamentals and integration across various channels

Aptitude to thrive in ambiguous situations, working outside existing processes or structures to overcome challenges

Exceptional executive and leadership presence

Analytic mindset, with the ability to distill metrics into learning/actions

Ability to influence without direct authority, drive alignment with cross-functional teams and build strong networks across large set of stakeholders

Desire to build partnerships, break down barriers and collaborate across the enterprise in a positive and effective way

Test and learn mindset to drive culture of innovation

Passion for and focus on the patient experience

Desire to help foster a strong team culture of inclusion, trust and empowerment

Commitment to applying agile values, principles, and practices

Education Minimum Requirements:

Required: Bachelor\'s degree

Preferred: Master\'s degree

Required Experience:

Minimum of 6 years Consumer Marketing or related experience

Experience in leading consumer brand strategy and implementation

Proven success in strategy development, implementation and measurement

Strong leadership, problem solving, teamwork, analytical, written/verbal communication and presentation skills

Strong understanding of integrated marketing across various channels

Strong collaborative skills

Ability to work within complex organizations and markets and lead sub-teams in support of key marketing strategy areas

Experience influencing without direct authority and working successfully with cross-functional teams

Preferred Experience:

A minimum of 4 years of experience working in the pharmaceutical industry

Oncology Marketing experience, ideally with a focus in consumer marketing

Product/Indication launch experience in the US market

Agile training and/or experience

Experience with combination and/or co-promote brands

Excels when addressing ambiguity, working outside existing processes and structures

This role will require approximately 25% travel, including some weekends.

NOTICE FOR INTERNAL APPLICANTS

In accordance with all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

#EBRG

Employees working in roles that the Company determines require routine collaboration with external stakeholders, such as customer-facing commercial, or research-based roles, will be expected to comply not only with Company policy but also with policies established by such external stakeholders (for example, a requirement to be vaccinated against COVID-19 in order to access a facility or meet with stakeholders). Please understand that, as permitted by applicable law, if you have not been vaccinated against COVID-19 and an essential function of your job is to call on external stakeholders who require vaccination to enter their premises or engage in face-to-face meetings, then your employment may pose an undue burden to business operations, in which case you may not be offered employment, or your employment could be terminated. Please also note that, where permitted by applicable law, the Company reserves the right to require COVID-19 vaccinations for positions, such as in Global Employee Health, where the Company determines in its discretion that the nature of the role presents an increased risk of disease transmission.

Current Employees apply

Current Contingent Workers apply

US and Puerto Rico Residents Only:

Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please if you need an accommodation during the application or hiring process.

For more information about personal rights under Equal Employment Opportunity, visit:

We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another\xe2\x80\x99s thinking and approach problems collectively. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

U.S. Hybrid Work Model

Effective September 5,2023 our U.S. Hybrid work model will be as follows: 1. Three total days on site per week: Tuesday and Wednesday \xe2\x80\x93 plus one additional day of choice based on what works best for organizations and/or teams. 2. Fridays will formally be a remote-working day unless business critical tasks require onsite presence.

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status: Regular

Relocation: Domestic

VISA Sponsorship: No

Travel Requirements: 25%

Flexible Work Arrangements: Hybrid

Shift: 1st - Day

Valid Driving License: No

Hazardous Material(s): N/A

Merck Sharp & Dohme

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Job Detail

  • Job Id
    JD2985628
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gwynedd, PA - Wales, United Kingdom
  • Education
    Not mentioned