Associate Director, Digital Health

London, United Kingdom

Job Description


We help the world\'s largest pharmaceutical companies and healthcare brands to show patients, regulators, government, policy makers, doctors and the media how their complex products deliver the thing we value most: life

The Health Team at Edelman strategically partner with clients to deliver global, regional and UK integrated campaigns for disease awareness, medical education, patient and employee engagement, digital communications, and much more!

Championing diverse skills, backgrounds and specialisms in our team is the key to our success, and it is this collective of 50 brilliant PR, medical and scientific communications professionals that has made Edelman the Best Agency Healthcare/Pharma Comms Practice at the PR Week Health & Pharma awards 2021.

An Associate Director is responsible for securing, maintaining and growing business in their team. They will provide strategic counsel and guidance to clients on achieving communications and business objectives. They will lead and manage teams and oversee the development and delivery of high-quality communications marketing programs. An Associate Director will be a strong leader, working as part of the Health Brands senior leadership team to support the aims of the department/team and taking on key departmental tasks. They also lead and/or contribute to organic account growth and the winning of new client business.

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Digital operations and strategy

  • Oversee operational performance of accounts, ensuring quality work, deadline and budget adherence across digital activities and projects
  • Develop, maintain, and support the development of digital standards and methodologies that implementation teams can follow, resulting in excellence in all campaigns
  • Serve as daily client contact and act as client lead when appropriate; address client issues thoughtfully and effectively with little to no senior oversight
  • Consistently produce high quality internal and external communications content
  • Demonstrate tactical proficiency and excellence in digital/social advertising, including developing plans and working with creative, analytics and paid media specialists to execute and optimize complex campaigns
  • Proactively identify new opportunities and develop and present proposals to senior client leaders
  • take the lead in creation of digital/social communications strategic plans and goals; manage against them
  • Know when and how to most effectively facilitate engagement of Digital specialty practices (e.g., Research, Performance Marketing, Tech, Influencer)
  • Expert in latest digital platforms and best practices to translate content strategies effectively within the digital ecosystem and make certain that creative is designed to perform
  • Identify and define opportunities to use data-driven techniques to improve performance
Leadership
  • Business / Client Management provide strategic vision to continuously advance relationships with key clients, operates as a strategic consultant across a range of areas; Supports business development initiatives; Is a change agent internally and with partners and clients - leading the way in best practice digital communications, problem-solving, coaching and building buy-in and consensus for innovative approaches
  • Talent Development - recruits, engages, retains, and builds a pipeline of talent and creates an environment for them to grow and thrive.
  • Supervise staff by motivating, coaching, consistently providing feedback, holding them accountable and conducting their reviews
  • Contribute to business growth through leading and representing digital on new business pitches, introducing clients to new capabilities, building network of industry contacts and participating in relevant professional organizations
  • Commit to continuous learning and improvement of leadership skills; set and pursue stretch goals
  • Demonstrate behaviors consistent with Edelman\'s values and Code of Ethics and Business Conduct
Qualifications
  • The successful candidate will have at least ten years of relevant experience in healthcare communications, such as public relations, advertising, management consulting, media and publishing. This candidate must exhibit a broad understanding of digital marketing/communications for health brands, social media strategy, the latest trends and changes in digital as well as government policies regulating the health care industry. The candidate should have experience working with pharmaceutical companies and possess familiarity navigating medical, legal, and regulatory review processes. The candidate should have experience developing plans to reach specific patient populations.
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Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Advertising Age\'s 2019 A-List; the Holmes Report\'s 2018 Global Digital Agency of the Year; and, five times, Glassdoor\'s Best Places to Work. Since our founding in 1952, we have remained an independent, family-run business. Edelman owns specialty companies Edelman Data & Intelligence (DxI) and United Entertainment Group (entertainment, sports, lifestyle).

For more information please visit:

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Daniel J. Edelman Holdings

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Job Detail

  • Job Id
    JD3015656
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    London, United Kingdom
  • Education
    Not mentioned